Get the duct tape or gaffer's tape ready! Every trial presentation expert already knows to follow the old Boy Scout's rule and always be prepared. That's why they pack duct or gaffer's tape in their trial bag, ready to tape down cords and cables. But little did they know they will have to try and hide the name of the manufacturer (Samsung) of their courtroom monitors with tape! Apple has filed a motion in their patent infringement lawsuit against Samsung in the Northern District of California, set to go to trial in July of 2012, to require that the Samsung name on the bottom of each monitor in the courtroom be covered completely and not legible.
A little far reaching you might say? Not when it comes to big stakes litigation. Happens every day in courts across the country. Every little subtlety and advantage plays a big part. And you know who wins? The team that is most prepared and skillful at convincing jurors of the facts of their case.
Apple's attorneys are smart. They know that since their Apple TV's are still under development and that much of the evidence in their case will have to be displayed on big screen monitors, they want to cover all of their tracks by requesting in this motion that the Samsung name on the bottom of the monitors is covered and not revealed. Why give Samsung an added advantage? You can check out all the details of this pre-trial maneuvering here.